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DUTCH HEAD PREMIUM RUM
A special rum in a unique piece of glass packaging
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Luxury in Design:
The Lion’s Head Packaging
We are excited to share our collaboration with Dutch Head® Premium Rum, a special rum that uses a unique piece of packaging.
The customer was looking for a special and luxurious packaging, a real collector’s item, able to match the values of the product.
Our Studio One Eleven worked with the customer to bring his requests to life.
The objective was the design of a lion’s head, a great challenge for our team!
Our Studio succeeded in overcoming the technical limitations and complexity of the form to create a unique and unforgettable packaging. Every detail of this item has been meticulously studied. Together with the customer, our team refined this design, till it was exactly as desired. And all this in a very short time frame!
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Exploring Complexity:
The Unique Distillation
of Dutch Head® Rum
Dutch Head® Premium Rum name refers to the origin and the distillation process of their rum. The distillation of rum can be done in four different phases: the foreshot, heads, hearts and tails. While most rums don’t add the heads, Dutch Head did and that’s what makes the taste even more complex and special. The peculiarity of ‘heads’ is that, being at the initial stage of distillation and thus at lower temperatures, they give rise to a lighter alcohol with stronger fruity and floral aromas.