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Banner for the Ininum success story by Berlin Packaging Beauty featuring blurred fragrance refill cartridges and packaging on a dark background, highlighting personalized fragrance technology and premium fragrance design.

ININUM

Révolutionner l'industrie du parfum avec un flacon pour parfum intelligent qui change la donne.

Ininum smart fragrance device by Berlin Packaging Beauty displayed with mobile app integration, featuring a faceted black design, illuminated base and connected technology for personalized fragrance experiences.

Bienvenue dans le futur

Nous sommes honorés de collaborer avec ININUM dans sa quête visant à combiner l'art ancien de la parfumerie avec une technologie de parfum pionnière. Le résultat est le tout premier appareil de parfum intelligent alimenté par l'IA. Récompensé par le prix du « Produit de parfum le plus innovant de 2021 » par le magazine Luxe Life, ININUM a réinventé le parfum tel que nous le connaissons. Avec 100 parfums dans un seul flacon, c'est la personnalisation ultime du parfum dans la paume de votre main.

LE PARFUM RÉINVENTÉ

Ininum personal fragrance device by Berlin Packaging Beauty displayed with secondary packaging, featuring a faceted black design, illuminated base and premium unboxing experience.
Ininum smart fragrance device by Berlin Packaging Beauty, close-up of faceted black surface with engraved logo and integrated design details for a premium fragrance experience.
Ininum smart fragrance device by Berlin Packaging Beauty displayed next to mobile app interface, featuring a faceted black design and connected technology for personalized fragrance experiences.

Ininum smart fragrance device by Berlin Packaging Beauty, transparent view of the internal system showing multiple refill cartridges that allow users to switch between different fragrances within a connected and personalized fragrance experience.
Ininum refill cartridges by Berlin Packaging Beauty displayed with matching fragrance boxes, featuring Spice Heist, Sparkline and Waters of Sin eau de parfum refills designed to provide multiple fragrance options within the Ininum smart fragrance system.

BRANDING

Our team was tasked with designing the custom device, which contains the innovative patented perfume technology featuring fragrances created by maestro Dominique Moellhausen. ININUM’s bottle is cleverly designed, with replaceable and recyclable perfume cartridges, allowing the user to keep the fragrance device for life.

In addition to design ININUM’s primary and secondary packaging, we were in charge of the branding too – from the logo’s conception to designing marketing collateral. ININUM is the latest 360º custom project in Berlin Packaging portfolio, a collaboration we are very proud of!

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