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Iräye
A bespoke packaging solution for a brand driven by sustainability and innovation.
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ELEVATING BEAUTY WITH A SUSTAINABLE, BESPOKE DESIGN
A radiant and innovative beauty brand deserves packaging that reflects its essence.
For IRÄYE, we transformed one of our catalog airless designs into a bespoke, rounded solution—refillable, sustainable, and perfectly aligned with their philosophy blending natural beauty and cutting-edge science. Frosted glass, refined black and transparent screen printing, and soft cream tones come together in a sophisticated and sustainable design.
SUSTAINABLE BEAUTY STARTS WITH THOUGHTFUL DESIGN
Design meets sustainability in IRÄYE’s packaging line. Starting from one of our catalog airless designs, we developed a unique, refillable solution with soft, rounded lines that embodies their mission to a science-driven sustainable skincare. Clean lines, soft matte tones, and premium finishes come together in perfect harmony
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PACKAGING AS A REFLECTION OF BRAND'S VALUES
IRÄYE’s commitment to sustainability and natural beauty is reflected in every aspect of their packaging. We developed an exclusive, rounded airless solution that not only aligns with their sustainability values but also enhances the user experience. The refillable glass packaging extends the product’s life cycle and reduces waste, embodying the brand's dedication to a sustainable beauty model.